// This is me
John
Martin.
Design Manager, Refine · Dubai, UAE
JohnMartin
Creative direction for brands and organisations that need to be trusted before they're understood — across identity, campaigns and film.
01 / Introduction · കാണാൻ സന്തോഷം
A creative director
who builds trust.
My work has moved through India, Canada and the Gulf — different markets, the same question each time: how a brand earns belief, not just attention.
Today I lead design for a Dubai real estate developer, shaping identity systems, campaigns and films that have to hold up under real commercial pressure.
02 / From strategy to final cut
Thinking
and making.
Naming, identity systems, campaign direction and film — different disciplines, one line of thought behind them.
Art Direction
↘Brand Identity
↘Campaign Strategy
↘CGI & AI Visuals
↘Video & Colour Grade
↘Creative Leadership
↘03 / Selected creative direction · 2019—2026
Identity systems.
Places with identity. Complete brand worlds shaped through creative direction, art direction, visual identity and launch storytelling.
Creative Direction · Brand Identity · Campaign System
Art Direction · Identity · Digital Experience
Creative Direction · Launch System
Brand Identity · Campaign Direction
Art Direction · Identity System
Creative Direction · Hospitality Branding
Art Direction · Campaign System
Creative Direction · Digital Experience
Art Direction · Brand Storytelling
Creative Direction · Launch Campaign
04 / Experience, in context
The work
behind the work.
Roles across three countries and as many industries — each one adding a different way of thinking about how brands earn trust.
Refine
Design Manager
Refine
Multimedia Designer
Moneetize — CEIF
Junior Art Director
VAI Marketing
Senior Creative Designer
Sanford ME DWC
Cinematographer / Editor
Leroc Media
Senior Graphic Designer
Radworx Media
Graphic Designer
05 / Start a conversation · ഹലോ
Come
say hello.
Available for selected creative direction, brand and digital projects worldwide.
John Martin · Dubai, UAECopyright 2026